EFFORTLESS ENERGY
Mixing character-fueled animations with fluid movements and snappy transitions, this film is all about capturing the effortless nature of the Happify brand. The narrative is more metaphorical than precise. The design, more inspiring than insistent—with abstract shapes and soft yet clarifying colors. All things combined, there's a happy momentum to the film that—even with complicated levers like data visualization and information-rich VO—feels effortless and clean.
