Tasked with creating the title sequence for MAD in Spain’s international design and creativity event, Clim decided to go for concept above all else. They used connection as common thread for presenting the speakers and the activities of the festival. Starting from the simplest graphic expression (the dot) they went through 90 connected concepts ending up with the representation of Madness as a link to MAD festival’s name.
Clim Studio is an animation and mixed media studio orchestrated by Clim—an award-winning creative director with 15 years of industry experience. At Clim Studio, ideas come first, but it’s the upbeat worldview and full sweep of vibrant creative solutions that sets Clim Studio apart.
Clim Studio’s work is bold, colorful, and centered around simple, yet highly impactful ideas. Visual languages vary project to project—from eye-catching motion graphics, to fluid 3D, to stylish 2D, to high-energy live action. But the stylistic heartbeat of the work is completely constant. It’s funky, yet classy. Upbeat, yet grounded. Energetic, yet controlled.
At the center of every Clim Studio project is a real love for problem solving. Helping brands navigate toward finding their own voice and visual language is what gives the studio creative life. Clim Studio brings a feel-good quality to even the driest subject matter, and an unparalleled thoughtfulness to even the simplest client deliverables. Their work strikes the perfect balance between design-driven, results-oriented, and creatively outstanding.