For Kroger subsidiary store Fred Meyer, Hornet Directors Dan & Jason capture the quarantine holiday spirit with a promo film that'll knock your socks off. Dan & Jason are directors known for their comedic timing. And in this Black Friday promo, it's Hornet Director César Pelizer's Kroji universe that becomes their stage. The spot is not only packed with humor and infused with all sorts of bright colors and hidden easter eggs, but the seamless integration of Dan & Jason's vision into the "Fresh for Everyone" ecosystem is further testament to the dynamism of the Kroger-Hornet relationship.