Lernert & Sander continue their journey to film the perfect 360 in this piece for HERMÈS SS2016 Men’s collection. They invited champion rollerskaters Sergio Canales and Carles Gasset to perform spins, then juxtaposed the elegant roller skate world with the more masculine yet equally mesmerizing spinning performance of motorbiker Benjamin Baldini. The ideal nature of men: best of both worlds.
Commissioned by Hermès
Creative direction Lernert & Sander
Production company ADULT