Unique as each user. Powered by data.
Each year, Strava releases a “Year of Sport” montage, a celebration that visualizes every workout and achievement of its users. For the occasion, Vucko was tasked with creating 15 customizable scenes—each one designed to work in a modular system to form infinite combinations.
Unique as each user. Powered by data.
Each scene was shaped by user data using RITA and over 1 million films were uniquely generated for each member of Strava.
The sum of all activities created a highly personalized experience.
