Asana

Asana - Tame Your Work Worries

Live Action

Animation

Character

Talent

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Asana helps tame the Sunday Scaries in this darkly funny personification of work worries.

Our internalized ‘Work Worries’ can be demanding little beasts. In this mixed media spot, live-action performances and CG characters come together to illustrate the refreshing coexistence that can be achieved when using Asana at work. The spot is full of heart, humor, and relatability as our cast of characters tackle pesky work anxiety with confidence.

Credits

Client: ASANA
Head of Brand Marketing: Matt Maynard
Art Director: Morgan Keys
Creative Director: Sofia Hoflin

Agency Omelet
Chief Creative Officer Ali Alvarez Group
Creative Director Chelsea O'Brien
Associate Creative Director Jimmy Barker
Associate Creative Director Brianna Lohr
Head of Production Zeynep Taslica
Senior Producer Erika Ruiz
Managing Director Andrew Krensky
Brand Director Aleks Rzeznik
Senior Brand Manager Irene Chan

Production Co Skin & Bones
Director Edward Andrews
Executive Producer Liane Thomas
Executive Producer Joan Bell
Production Manager Maeg McGregor
Producer Amalie Bruun

1st AD Bruno Louza2nd AD: Chris Simon
Prod Coordinator Zack Ouellette
DP Peter Hadfield
1st AC Murray Angotti
2nd AC Matthew Muszalski
DIT Johan Arthurs
Flight Head Tech Denys Svoiak
Crane Tech Nikita Zolotarov
Gaffer: Neil MunroKey Grip Derek Teasel
Prod Designer Michael Walker
Buyer Senen Sevilla
Buyer Asst Arianna Perricone
Props Kirk Biernaskie
Props Carrick Dennison
SPFX Danny Khuong
SPFX Santos Sevilla
Sylist Adelle Gaudet 
Hair & Make Up Cathyann Cuthbert
VTR Dylan Pouliot

Casting Powerhouse Casting
Camera Affiliated Equipment
Location Scout Randy Dube

Editorial Outsider Editorial
Editor Chris Murphy
Producer Kayan Choi
Asst. Editor Calum Moore

VFX Mathematic
Partner / Executive Producer Hadi Dahrouge
Producer Jeremie Dumetre
VFX Supervisor Jehan Bouazza
On Set Supervisor Guillaume Nadaud

Sound design Michael Anastasi - LIME
Music Walker